Royal Kingdom of Bhutan
Country Brand Strategy, Portfolio and Architecture, Engagement and Implementation
Why 85Fifteen?
Because we believe better branding leads a more sustainable future.
Leveraging social technology to co-ordinate across disciplines and geographies, we're a growing network of like-minded, senior-level consultants. Defying conventional wisdom to co-create measurable and sustainable growth.
HSBC / SABB Securities Services
Brand Localisation, Sub-brand Positioning, Tone-of-voice and Messaging
Intimaa Real Estate Services (SEDCO Holding)
Brand Strategy and Positioning, Naming and Identity, Engagement and Implementation
Puck® (Arla Foods)
Brand Architecture and Portfolio Strategy, Identity and Packaging Design
UAE National Program for Happiness and Positivity
Brand Positioning Strategy, Brand Governance and Implementation Planning
Meem by GIB (Gulf International Bank)
Crowd-sourced insight and analysis, brand positioning, multi-sensory identity systems, digital and physical retail environments
Specialist Expertise
Countries, Governments and NGOs. SMEs, Blue Chips and Fortune 500 companies.
Our Approach
Together builds a better brand.
We help leaders navigate the complexity of change ― strategising future growth by bringing brands to life throughout the entire value chain.
Step One
Co-create positive human outcomes by adopting a progressive, insight-led, approach to branding.
Step Two
Define a strategic purpose and philosophy that underpins your entire organisation.
Step Three
Empower communities to champion your cause throughout the full brand experience.
Step Four
Utilise data and analytics to improve performance. Learning, evolving and growing, sustainably.
Thought Leadership
News and Views.
Posts
As social technology heightens conscientiousness ― empowering willingness to question intention, provenance, data and performance, like never before ― surely it's time consultants and practitioners (ourselves included) shoulder greater responsibility and accountability for process and outcomes.